Created by Jordan Martin, the video combines retro 60’s footage with cutout collage animation, juxtaposing the excesses of pop culture with images of mass destruction. The result is a captivating zoom through humanity’s recent journey to destruction, soundtracked by the smog-clogged disco rock of ‘Dirty Air’.
“It was an extremely fun video to make,” says Jordan. “I searched through stacks of 60’s-70’s archive footage and magazines (I’ve started a pretty wild collection) to find the right look and feel for the track. It’s trial and error; reworking footage and printing it out, then physically collaging it“
“I love happy accidents when two things seem to fit together perfectly. I enjoyed taking lyrics from the song and letting a stream of consciousness try and piece together parts from all the imagery and footage that slowly builds and fills up my head.”