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Simple Minds' USB USP

Simple Minds today announced they will issue their forthcoming ‘Graffiti Soul’ UK tour entirely on USB sticks directly after each concert.

Each USB stick will come with an individual serial code number. Fans who attend the forthcoming UK tour dates, which kicks off at the Newcastle Metro Radio Arena on November 30th, will be able to purchase the live recording USB sticks directly after the concerts and can download the encores once they install the memory stick into their USB port on their computers. To download the encores, the user can automatically hyperlink to and can enter the serial code clearly marked on their USB concert stick.

Effectively, fans will be able to purchase a memory stick for all eight of Simple Minds’ UK concerts, and what’s more, every concert will feature a different selection of Simple Minds songs. No two concerts will have the same set list.

The live concert USB stick is the brainchild of Germany’s leading online music live recording company Concert Online, whose policy is to instantly issue fans live concert recordings on customized USB sticks directly after the concerts. Simple Minds are the latest rock band to participate in Concert Online’s live concert USB stick campaign, following in the footsteps of other name bands that include KISS and Madness.

In addition to buying the USB stick after the concert at the merchandise stall,” says Simple Minds lead singer Jim Kerr, “no matter where you are in the world, you can go online and download the songs from that show, or you can have the stick packaged and sent directly to you. It’s amazing.”

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