"We are genre-fucking on this new record. Breaking boundaries is what we aimed for" - In Conversation with New Year's Day

'Female fronted' is a ridiculous term (when do we ever say male fronted?) and one that New Year's Day in their music and attitude transcend. Lead singer Ash Costello is a force to behold, a Gothic whirlwind of black and red with a voice flipping behind silky smooth and guttural screams in a split second. Leading from the front, with a defiant punk rock attitude has made the music industry take note and given the band its dues. We spoke to guitarist Nikki Misery about their latest record Unbreakable.

What's the mood like in the New Year's Day camp at the moment?

I never get nervous, more like really excited. It's been four years since we've put out anything new. I know we put out the Diary Of A Creep EP but this is the new NEW New Years Day. We are fucking ready! It's like the end of the working week and its about to hit 5pm on a Friday, we are ready to go.

What was the recording experience like this time around?

This time around was a little bit different. From previous albums, we had the sole producer on it but this one we had two. It's a little unheard of. Of course, there are always those times when we are writing and recording you want to quit, rip out your hair or chuck yourself off a bridge, but if you are not having those feelings are you really writing an album? Mitch is really good at the instrumental side of things and Scott was great at getting the most out of the melody. It just kind of fell into place.

Was there any experimentation this time around?

We dipped into experimentation within the recording space. Whenever we are ready to go in on an album, it's pretty much us trying to bring Ash's vision (Ash Costello, vocalist) to life. We all have our own influences so we are able to stay true to our own roots but especially with songs like 'Shut Up' that's pretty much experimentation in and of itself. It has such a pop sensibility but it also has that metal edge to it at the same time. It felt right.

We had a great time doing this record and its the first time I've mentioned it but we feel like we are genre-fucking here. Where we are saying to hell with staying within a genre. When people label you rock or metal and that puts you into that box We want to push boundaries with this. A good song is a good song regardless of genre.

Ash (Costello, lead singer) recently mentioned that this album will focus on empowerment and less on negativity. Was that decided upon before entering the studio or did that come out of working within the studio environment?

It's definitely band wide with each member when we were doing Malevolence everything in our lives was going to shit. All our relationships in our lives were falling apart, the team we had around us didn't really have our backs. the people who in the band at the time weren't really IN the band anymore and we were going through all these changes. As a person when you get angry and hurt, you release all this frustration and that was the theme of that record. Moving on from that we tried to write albums but at the time it didn't feel right. Now though we are out of those dark times and now feel unstoppable and unbreakable as people and as a band. Within the band Frankie, Ash and I are the tightest we have been in a long time and the team we have now are pushing us to new heights.

You are doing some dates with Falling In Reverse and a further US tour this summer finishing up with a UK arena tour with Halestorm to finish up the year. How is the rest of 2019 shaping up for you?

Yeah, we don't want to see the end of the road for a long time, we have so much stuff planned for 2019, we are going to beat that road into submission.

In day jobs success can be seen in promotion and climbing an unseen corporate ladder. How do you gauge your success?

That's a real good but tough question and one that's hard to answer. To me especially in this industry, not everyone makes money from it but for me just that fact that we are out there touring the world and going to so many different countries that to me is a success. The fact that someone in Cardiff, Wales is wanting to talk to us about our music, that's a success too!

For further information on New Year's Day head on over to their Facebook, Twitter and official site.

Unbreakable is out now wherever music is sold and streamed.

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