Maybe I'm A Liar by Loop is your new earworm
Catchy you say? Yep, just a bit. The new video from Loop - 'Maybe I'm A Liar' is one of those insidiously brilliant tracks that washes over you at first but you then start humming at the most inopportune of moments...
LOOP reveals her video Maybe I’m a Liar today directed by Maximillian Hetherington. The video is a riot of colour; “We used bold colour and colour blocking to create a real life pop art affect. We wanted this to reflect a bolder side of Loops character and give her alter-ego time to shine” says Hetherington.
Produced by Toby Scott (Little Mix, The Saturdays, Jody Abacus), the single is the follow up to LOOP’s critically acclaimed debut EP 'CALL ME LOOP' produced by A-Minor, Benjamin Miller, Draper, and Louis La Roche which features the highlight pop hit As If.
London-based newcomer LOOP has had a busy year releasing her debut EP and supporting Jonas Blue on his headline EU tour. Having amassed over 2 million streams on Spotify alone, LOOP has gained support from Elton John (who hand-picked As If for his BEATS1 show), BBC 1XTRA, BBC Introducing London and BBC Radio 1 (with Clara Amfo drawing comparisons to Jessie Ware and BANKS). LOOP is currently in the studio working on new material.