Vin Diesel’s Bloodshot to arrive for purchase on VOD in the UK on March 27 (updated)
Even before release, at best it felt like Bloodshot would get a lukewarm reception - and then it ran straight into the coronavirus on opening weekend. Any chance it stood of success was pretty much obliterated as audiences stayed stayed away from cinemas and exhibitors continued to close their doors. Given events over the past few days it comes as little surprise that Columbia Pictures have decided to transfer the film to VOD only 12 days after release.
However, where the three Universal films made available on VOD today are rental only, customers will have to purchase Bloodshot. It will be available in the UK from March 27 for £13.99 on all major platforms, and in the US on March 24 for $15.99. In recent days we’ve also seen the likes of Birds of Prey, The Gentleman and Just Mercy all brought forward to earlier rental slots in the US, challenging the long-standing 90 day theatrical window enjoyed by cinemas.
Tom Rothman, Chairman of Sony Pictures, said: “Sony Pictures is firmly committed to theatrical exhibition and we support windowing.” He went on to say, “This is a unique and exceedingly rare circumstance where theaters have been required to close nationwide for the greater good and Bloodshot is abruptly unavailable in any medium. Audiences will now have the chance to own Bloodshot right away and see it at home, where we are all spending more time. We are confident that — like other businesses hit hard by the virus — movie theaters will bounce back strongly, and we will be there to support them.”
UPDATE: This article has been updated to include information about the UK release date.
- 4K Blu-ray