The Price of Everything trailer: Inside the crazy world of contemporary art
To outsiders, the art world seems like it is closed off from 'everyday people' (the same could also be said about the fashion, music and film industries). The Price of Everything attempts to lift the lid a little to give us an understanding on how contemporary art is valued and comes to be sold for such absurd prices (for example Damien Hirst's famous The Golden Calf - the bull in formaldehyde - sold for $16.5m a decade ago). Take a look at the trailer for The Price of Everything above to get a better idea of what's in store.
Director Nathaniel Kahn explores the labyrinth of the contemporary art world, it examines the role of art and artistic passion in today’s money-driven, consumer-based society. Featuring collectors, dealers, auctioneers and a rich range of artists, from current market darlings Jeff Koons, Gerhard Richter and Njideka Akunyili Crosby, to one-time art star Larry Poons, the film exposes deep contradictions as it holds a mirror up to contemporary values and times, coaxing out the dynamics at play in pricing the priceless.
The Price of Everything opens in UK cinemas on November 16th 2018.