The Great Hack trailer: The Cambridge Analytica/Facebook scandal is put under the microscope

The Great Hack (2019)
Dir: Jehane Noujaim, Karim Amer | Cast: Brittany Kaiser, Carole Cadwalladr, David Carroll, Julian Wheatland | Writers: Erin Barnett, Karim Amer, Pedro Kos

It seems to be the case that whatever you do in today's world, someone, somewhere is making a record of it. Online or offline, data is being captured to build individual profiles that are worth billions to corporations ready to sell it or use it for their own purposes. The Great Hack looks at the recent Cambridge Analytica/Facebook scandal and asks what are we sacrificing in return for the ever-expanding online world we are creating. Following the revelations of Edward Snowden back in 2013 about the US and British governments, it seems most people do not seem concerned about it at all, which is pretty worrying. Watch the trailer for The Great Hack above to find out more.

Data has surpassed oil as the world’s most valuable asset. It’s being weaponized to wage cultural and political warfare. People everywhere are in a battle for control of our most intimate personal details. From award-winning filmmakers Karim Amer and Jehane Noujaim, The Great Hack uncovers the dark world of data exploitation with astounding access to the personal journeys of key players on different sides of the explosive Cambridge Analytica/Facebook data scandal.

Academy Award nominees Karim Amer and Jehane Noujaim (The Square) direct, with the film produced by Karim Amer, Geralyn Dreyfous, Judy Korin and Pedro Kos. This is also getting a short cinema run, so it is likely a documentary Netflix will be pushing come the award season.

You can watch The Great Hack on Netflix and in select cinemas from July 24.

Netflix

Netflix is an American entertainment company founded by Reed Hastings and Marc Randolph on August 29, 1997, in Scotts Valley, California. It specialises in and provides streaming media and video-on-demand online. In 2013, Netflix expanded into film and television production, as well as online distribution.

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